Upcoming events

    • 28 Mar 2018
    • 1:30 PM - 2:30 PM (EDT)
    • LSAC webinar, online
    • 75

    We Like You! Measuring Success by Social Media

    LSAC Webinar

    University of the Fraser Valley's Academic Success Centre has been using various social media platforms, including Facebook, Twitter, Instagram, and YouTube, to promote our services and share resources. As we began using social media, we had three main goals: to connect with students who are already aware of and using our services in order to take advantage of word-of-mouth marketing; to increase our visibility within UFV as a whole so as to raise awareness of ASC programming; to position ourselves as leaders within the larger community of learning support specialists in Canada and internationally.

    Now that we have gained some experience and data, we’ve found that tracking social media interactions has allowed us to gain some insight into the impact we have on student learning at UFV and has served as a tool for evaluating what direction we might take next in developing our services and resources.

    This presentation will give an overview of UFV Academic Success Centre’s use of several social media channels, including a description of the roles our student staff have, and will itemize what we have learned about our programming in terms of the marketing of and reaction to various projects. The presentation will conclude with recommendations and time for discussion.

    About the Facilitator, Sandra Smith: 

    As the Coordinator of UFV’s Academic Success Centre, my main role is to oversee the programs we deliver to ensure that all UFV students have the academic support they need. This includes working with the Peer Tutors who assist students with their academic work. I have over 30 years’ experience working at colleges and universities in both Canada and Japan. My teaching and research areas include academic writing, experiential learning, ESL, TESL, and curriculum development. In addition, I’ve worked as a marketing writer and web-content developer, with an emphasis on assisting small business owners establish an online presence.

Past events

21 Mar 2018 Webinar: Leveraging the Science of Neuroplasticity for Student Success
11 Dec 2017 LSAC 2017 Pacific Region Conference
06 Dec 2017 Webinar: Developing a Diverse Peer Coaching Team
01 Nov 2017 2017 AALL Conference: 21st Century Language and Learning
29 May 2017 LSAC 2017 National Conference
12 May 2017 LSAC 2016 Pacific Regional Conference
10 Apr 2017 2017 ALDinHE Conference: The Learning Development Conference
01 Mar 2017 Webinar: Effective Thinking and Learning: Research Strategies for Improving Student Performance
22 Feb 2017 LSAC Eastern Regional Round Table
08 Feb 2017 Webinar: Promises and Pitfalls of Harnessing Metacognition to Improve Student Learning
01 Feb 2017 ICALLD Online Symposium: Collaboration in a changing environment
18 Jan 2017 Webinar: On noteworthy notes: not all note taking is created equal
30 Nov 2016 2016 ATLAANZ Conference: Build and rebuild: Responding to new Realities
19 Jun 2016 LSAC 2016 Western Regional Conference
17 Jun 2016 LSAC 2016 Atlantic Canada Professional Development Day
13 May 2016 LSAC 2016 Pacific Regional Conference
04 Apr 2016 6th Annual Summit on Education Technology Strategies
23 Mar 2016 Webinar: A Holistic Perspective of Student Success and Links to Practice, Your Role, and Learning Outcomes
27 Jan 2016 ICALLD Inaugural Online Symposium
11 Dec 2015 LSAC Eastern Regional Conference (Toronto)
11 Dec 2015 LSAC Pacific Regional Conference
22 Jun 2015 LSAC Pacific Conference
11 May 2015 LSAC 2015 National Conference
07 Apr 2015 Conference Preview Webinar with Keynote Speaker Leonard Geddes
05 Dec 2014 LSAC Pacific Regional Conference
17 Jun 2014 33rd STLHE Conference
08 Jun 2014 CACUSS 2014
23 May 2014 8th International Conference on Supplemental Instruction
09 May 2014 2014 LSAC Pacific Region Conference
14 Apr 2014 ALDinHE Conference 2014
15 Feb 2014 33rd Annual Conference on The First-Year Experience
06 Dec 2013 LSAC Pacific Regional Conference
06 Dec 2013 LSAC Eastern Regional Conference
06 Nov 2013 46th Annual CRLA Conference
22 May 2013 2013 LSAC National Conference
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